How to Add an Evergreen Countdown Timer in WordPress

Creating a sense of urgency is one of the effective strategies to boost conversions and engagement. One of the ways to achieve this is by adding an evergreen countdown timer to your WordPress website. Traditional countdown timers end on a fixed date, whereas evergreen timers reset for each visitor and keep maintain a perpetual state of urgency. 

If you don’t know how to add it, don’t worry. In this post, I am going to show you a step-by-step process to add an evergreen countdown timer to your WordPress website. Afterward, you will be able to add your own. 

Let’s start. 

Adding an Evergreen Countdown Timer

An evergreen countdown timer can be added with custom coding, but that gonna take a lot of work. Therefore, here I am showing you how to add one with a plugin. You can easily add one by using the HurryTimer plugin. 

It’s easy to use and comes with lots of customization options. 

Step 1: Install the HurryTimer Plugin

From your WordPress dashboard, navigate to Plugins -> Add New Plugin, and search for ‘HurryTimer’. 

Install the plugin, and don’t forget to activate it. 

Step 2: Create a New Timer 

Now that you have installed the plugin, navigate to HurryTimer and click on ‘Add Campaign’. 

Now, write a name for the timer and select the mode as ‘Evergreen’. 

Set the End time as you require. Now set the option for the timer to restart after expiring. 

Just click on the ‘Restart when expired’ option and choose your preferred option. 

Step 3: Customizing the Timer

There are also other important settings available. You can set the expiry action, such as hiding the timer, redirection, or displaying a message. 

To set it, click on the ‘Expiry Action’ and choose your preferred option. 

If you like to change the appearance of your evergreen timer, then hit the ‘Appearance’ option and then customize it as you like.

From here, you will be able to change the display option, alignment, color, size, labels, headline, call to action, and other options. 

When you are done customizing, hit the publish button on the top right. 

Copy the shortcode. 

Step 4: Embed the Evergreen Timer

Open the page/post where you want to embed the Evergreen timer. Click on the add block button and search for the ‘shortcode’ block.

Insert the block by clicking on it. Paste the shortcode you copied earlier and publish/update the page. 

Then, you will see your evergreen timer in action. 

Tips for Using Evergreen Timers Effectively

  • Always try to pair your countdown timer with a CTA that encourages your visitors to take immediate response. 
  • To enhance the urgency, highlight the limited availability of your offer. 
  • Make sure that the offer and timer are consistent across your website and marketing materials. 

Final Words

I hope you have gotten through the whole process to add this effective tool that keeps the urgency alive for each visitor, pushing them to make decisions faster. If you have any questions, feel free to ask, and don’t forget to leave your thoughts in the comment box.

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