7 Best OptinMonster Alternatives (Paid & Free)

OptinMonster is a great tool for building opt-in forms, landing pages, and popups. It comes with so many features that can help you collect emails and build your list like a pro. 

But it’s still far from perfect and also a bit expensive. If you’re someone looking for OptinMonster alternatives, you’ve landed in the right place!

In this article, I’ll be sharing some of my best picks for OptinMonster alternatives that you can use to build popups, opt-in forms, landing pages, and more. 


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Thrive Leads

Convert Pro



Ninja Popups



I’ll be going through each tool sharing its features, pricing, and more. This will help you pick the right tool to replace OptinMonster. 

Let’s get started. 

1. Thrive Leads

Thrive Leads is a WordPress plugin for building opt-in forms and popups. This WordPress-based plugin is very powerful when it comes to building your email list. 

It comes with a very intuitive drag-and-drop editor that can help you quickly build forms and popups. The drag-and-drop editor is very user-friendly so that anyone can get started and start building their popup. 

With Thrive Leads, you can build different types of opt-ins such as the following: 

  • Popups
  • Sticky Ribbon
  • In-line Form
  • 2-step Form
  • Slide-in Form
  • Opt-in Widget
  • Screen Overlay
  • Content Locker
  • Scroll Mat
  • Multiple Choice Form 

With all these different types of opt-in forms, you can turn your website into a list-building machine!

To help you make these forms quicker, Thrive Leads offers a huge collection of awesome templates that you can import with a single click and use for your opt-ins. This is a huge time saver and also allows you to build beautiful conversion-focused opt-ins. 

Thrive Leads also offers some great features to help you make the most out of your forms. It allows you to A/B test your forms to see which one performs better. 

Moreover, they also provide advanced targeting options to help you precisely target the right audience. 

Lastly, Thrive Leads also offers detailed reports and statistics on your form to help you analyze and understand the performance of your forms. 

Here are the key features of Thrive Leads: 

  • Drag-and-drop editor
  • Form templates
  • 10+ opt-in form types
  • Precise targeting
  • A/B testing
  • Fully responsive
  • Detailed reports

To get Thrive Leads, you’ll have to purchase the entire Thrive Suite that costs $19/month. The tools and plugins that come with the Thrive Suite can be used on up to 25 websites. 

Thrive Leads is one of the best alternatives to OptinMonster because it offers everything you’d need to collect emails from your website without burning your pockets. 

2. Convert Pro 

The next OptinMonster alternative on our list is Convert Pro which is developed by Brainstorm Force, the team behind the famous Astra theme. 

This WordPress plugin has a very simple and clean drag-and-drop builder to help you quickly build opt-in forms and popups. 

You can build different types of forms using Convert Pro such as popups, content lockers, multiple-choice forms, slide-in forms, and more. 

Convert Pro offers a huge collection of beautifully designed templates that can be used to quickly create forms. There are templates available for different use cases and can be customized very easily.

Besides this, Convert Pro also comes with some useful features such as their exit-intent technology that allows you to create exit-intent forms and popups. 

But there’s more. You can even A/B test your forms and popups against one another to decide which one converts better. 

Convert Pro also comes with advanced targeting options allowing you to create personalized messages for your audience. 

Here are the key features of the Convert Pro WordPress plugin: 

  • Drag-and-drop editor
  • Fully responsive
  • Behavioral triggers
  • Advanced targeting options
  • Optin templates
  • Exit-intent forms
  • A/B testing
  • Marketing integrations

The plugin costs $99 for an unlimited sites license that is paid annually. You can also get a lifetime license for $399. 

Besides these two plans, they also offer a Growth Bundle that includes other products by Brainstorm Force such as the Astra theme, Schema Pro plugin, WP Portfolio plugin, and more. This bundle costs $523 annually for unlimited sites and $1893 for a lifetime license. 

Convert Pro is another great lightweight plugin for building email opt-in forms and popups without spending too much money. 

3. Bloom

Bloom is a list-building plugin developed by the folks over at Elegant Themes. This is a great alternative to OptinMonster for users who want a simple plugin for building opt-in forms and popups. 

Unlike other OptinMonster alternatives we discussed above, Bloom doesn’t come with a drag-and-drop editor. 

Instead, it comes with a simple interface where you can change a few settings to build your popup or form. 

While this may seem very limited, it can be useful if you’re looking for a very simple plugin that doesn’t require having to go through the whole form designing process. 

You can choose from hundreds of templates and then customize them accordingly to your needs. There are templates available for different opt-in form types. 

Speaking of opt-in form types, Bloom lets to build the following types of forms: 

  • Simple Popup 
  • Fly-in Form 
  • In-line Form
  • Below Content Form
  • Widget Form
  • Content Locker

Bloom comes with a bunch of triggers to help you display your forms at the perfect time. You can add a timed delay to your forms, display them on scrolling, after commenting, after purchase, or more. 

What I really love about Bloom is its clean dashboard where you can view the performance of your forms. The reports are very detailed and display everything in a clean manner. 

Here are the key features of the Bloom WordPress plugin:

  • Fully responsive
  • Clean interface
  • Easy to use
  • Templates
  • Advanced triggers
  • 6 different form types
  • A/B testing
  • 19+ marketing integrations

To get Bloom, you’ll have to purchase the Elegant Themes membership that starts at $89 annually and gives you access to all their plugins and themes. You can use the plugin on unlimited sites with their membership. 

They also offer a lifetime plan that costs a one-time fee of $249 for unlimited sites usage. 

Check: Limited Time Elegant Themes Discount!

4. Elementor Popup Builder

If you’re an Elementor user, there’s no other tool for building popups than Elementor’s popup builder. 

The popup builder by Elementor is powered by all the features and capabilities of Elementor page builder giving you endless opportunities in terms of design. 

With Elementor’s drag-and-drop editor, you can create all kinds of forms and popups and display them anywhere you want. You can create the following types of popups and opt-ins using the Popup Builder: 

  • Full Screen
  • Modal Popup 
  • Slide-in
  • Top/Bottom Bar
  • In-line 

The popup builder by Elementor also comes with hundreds of beautiful templates designed for conversions. 

You also get advanced targeting and display options allowing you to trigger your forms and popups at the right time. 

The only downside of the Elementor Popup Builder is that they don’t provide reports and statistics on the performance of your forms. 

Here are the key features of the Elementor Popup Builder: 

  • Drag-and-drop editor
  • Fully responsive
  • Templates 
  • Advanced targeting 
  • Marketing integrations
  • Behavioral triggers

To use the Popup Builder, you’ll have to purchase Elementor Pro that starts at $49 annually for a single site license. You can also get the 25 sites, 50 sites, 100 sites, and a 1000 sites license as well. 

5. Ninja Popups

Ninja Popups is another great OptinMonster alternative as it comes with lots of useful features to help you collect emails easily. 

This WordPress plugin features a drag-and-drop visual editor allowing you to easily build popups and opt-in forms. 

There are over 60 themes available for creating opt-in forms that you can import and get started in seconds.

You can display your popups anywhere you want with this plugin and also create special popups such as a content locker, social locker, and more. 

In terms of targeting, there are lots of options available in the plugin include page-level targeting. You can also create exit-intent popups using Ninja Popups. 

Another great feature of this plugin is the ability to A/B test your forms and popups and determine which one performs better. 

Here are the key features of the Ninja Popups WordPress plugin: 

  • Drag-and-drop editor
  • 60+ templates
  • Page-level targeting
  • Exit-intent popups
  • A/B testing
  • Content locker
  • Social locker
  • Fully responsive
  • Google Analytics integration
  • 40+ marketing integrations

The plugin costs $24 for a single site license and comes with 6 months of updates and support. Compared to the other OptinMonster alternatives in this list, Ninja Popup is one of the more affordable ones out there. 

6. Hustle

Hustle is another great alternative to OptinMonster that lets you create simple popups, opt-in forms, slide-ins, widget forms, and more. 

It comes with a design editor that lets you customize your forms. You can also use the pre-made templates available in the plugin to quickly create popups and forms. 

Unlike other tools we’ve seen in the list, Hustle is very simple to use and not very feature-heavy. 

It comes with targeting options that let you set where and how your popups are displayed. You can also set display triggers such as exit-intent, on scroll, and more. 

Lastly, you can also A/B test your popups and forms to decide which ones perform the best. 

Here are the key features of the plugin: 

  • Easy to use
  • Opt-in templates
  • Display Options
  • Behavioral triggers
  • A/B testing
  • Fully responsive

Hustle WordPress plugin is available for free but they also offer a pro version with more features and extra templates. 

7. Poptin

The last OptinMonster alternative in our list is Poptin that lets you create beautiful and conversion-focused opt-in forms and popups. 

You can create the following types of opt-in forms using Poptin: 

  • Lightbox Popup 
  • Floating Bar
  • Full Screen
  • Slide-in
  • Big Sidebar
  • Social Widgets

It comes with a drag-and-drop editor that makes the whole process of building forms fast and easy. Besides that, it also comes with 40+ templates that you can use to create popups and forms in seconds. 

Poptin is a very feature-rich plugin and comes with advanced targeting and display options that allow you to precisely target the right audience. 

You can set targeting based on the page, location, browsers, cookies, adblock, and more. You can also set advanced behavioral triggers such as an exit-intent trigger, timed delay, scroll trigger, on-click trigger, inactivity trigger, and more. 

Moreover, you can A/B test your popups to determine the best-performing ones. It comes with advanced built-in analytics to help you view detailed statistics. 

But Poptin is more than just a list-building tool. You can even send emails, autoresponders, and store the email addresses of your subscribers.

With their autoresponder feature, you can send welcome and thank you emails to your subscribers. Plus, you can access all the stats of your emails such as the open rate, click rate, bounce rate, etc. 

Here are the key features of Poptin: 

  • Drag-and-drop editor
  • Multiple form types
  • 40+ templates
  • Fully responsive
  • A/B testing
  • Behavioral triggers
  • Advanced display options
  • Autoresponders
  • List segmentation 

Poptin comes with a free plan that lets you use the tool on a single website with up to 1000 visitors a month. 

With higher plans, you can get access to other features such as autoresponders, no branding, and more. 

If you’re looking for a tool that lets you collect and send emails, then Poptin is a great choice given the features it offers and its affordable pricing. 

But even if you’re not looking for that, Poptin is still great for lead generation purposes for low-traffic websites. 


So that was our list of the best OptinMonster alternatives that you can use to build your email list and collect subscribers. 

These alternatives to OptinMonster are very powerful and come with a lot of features to help you fully ditch OptinMonster. 

If you have any questions regarding any tool mentioned in the list, feel free to drop your questions below in the comments section. 

Disclosure: This post contains affiliate links. That means if you make a purchase using any of these links, we will earn a commission without any extra cost to you. Thanks for your support.

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