How To Add “FAQ Schema” Markup In WordPress (Quick Guide)

Have you noticed that some results on Google SERPs contain FAQs?

Yes, Google has introduced a new schema called FAQ Schema

It allows you to show FAQs under your search results. It looks like the ‘People also ask’ section of Google SERPs.

Having FAQs in Google SERPs will definitely increase your CTRs. But you can’t use it on any type of page. Google has some guidelines for that. 

If your post/page contains an FAQs section, then you can consider using FAQ Schema. 

Like everything we do in WordPress, it can be done by using a WordPress plugin. Here I’ll show you how to add FAQ Schema in WordPress by using the Ultimate Blocks plugin. 

Before moving to the tutorial, let’s see what exactly FAQ Schema is. 

What is FAQ Schema?

FAQ Schema is a new type of schema that allows you to mark your FAQs section to have a rich snippet in Google Search. And an FAQ section contains a list of questions and answers to a particular topic. 

Here’s an example of FAQ Schema.

This is how FAQ Schema looks like in Google SERPs.

How To Add FAQ Schema In WordPress

There are several WordPress FAQ Scheme plugin available out there. Here I’ll be using the Ultimate Blocks plugin. 

Ultimate Blocks

Now follow these simple steps to have FAQ Schema on your WordPress site. 

Step #1: Install The Ultimate Blocks Plugin

Ultimate Blocks is a multi-purpose Gutenberg blocks plugin that offers three types of schemas – HowTo, Review, and FAQ.

Now let’s install the plugin. Just go to your WordPress Dashboard > Plugins > Add New and search for ‘Ultimate Blocks’.

The very first result will be the Ultimate Blocks plugin. Just click on ‘Install Now’ and activate the plugin. 

Once you’ve activated the plugin, it’s time to add your FAQs section.

Step #2: Use ‘Content Toggle’ Block To Add FAQs Section

Just go to the post or page where you want to add the FAQs section. Click on the ‘+’ sign and search for ‘Content Toggle’.

Once you insert ‘Content Toggle’ block, you will option to add your question and answer. Add your question to the ‘Panel Title’ and answer in the box.

You can add more FAQs by clicking on ‘+’ sign under the box. 

Once you’re done adding all of your FAQs, just enable the FAQ Schema.

Step #3: Enable FAQ Schema

In the right-hand side, you will notice an ‘FAQ Schema’ option. Just enable it. 

That’s it. You’re done.


How To Test FAQ Schema Markup

If you want to test whether your FAQ Schema is working or not, just head to Google’s Structured Data Testing Tool.

Then enter the URL that contains FAQ Schema and click on ‘RUN TEST. 

On the next page, it will show if there’s any error in FAQPage.

In this case, there are 0 errors. That means there is no error.

If there’s no error, you are good to go.

Other FAQ Schema WordPress Plugins

Rank Math

Rank Math is a complete SEO suite for WordPress users. It offers everything you need to boost your SEO. It has a FAQs block that enables users to easily create and display Frequently Asked Questions (FAQs) on their webpages.

Yoast FAQ Block

The Yoast FAQ Block is a powerful tool offered by the Yoast SEO plugin for WordPress. It allows website owners to effortlessly create and showcase Frequently Asked Questions (FAQs) on their webpages.

Heroic FAQs

If you’re looking for a complete FAQs plugin, then Heroic FAQs is the solution. It’s a complete FAQs management plugin that comes up with a drag & drop interface. It has 5 pre-defined FAQs styles.

Structured Content (JSON-LD)

It’s an schema plugin to add schemas like FAQPage, JobPosting, Event, Course, etc. It’s a free plugin and available on WordPress repository.

Also Read: 7 Best FAQ Plugins for WordPress

Frequently Asked Questions

Here are some frequently asked questions regarding FAQs Schema.

Which is the best FAQs Schema WordPress plugin?

Why is Google not showing FAQs in the SERPs?

How can I test my FAQs Schema?

How can I fix “Duplicate field FAQPage” error?

Conclusion

While FAQ Schema doesn’t have any direct impact on WordPress On-Page SEO, it’s still a great way to increase your CTRs.

However, don’t misuse the schema. Follow Google’s guidelines for FAQ Schema.

Let us know if you have any questions regarding FAQ Schema.

Recommend Reading:

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33 responses to “How To Add “FAQ Schema” Markup In WordPress (Quick Guide)”

  1. Gorish Dua Avatar
    Gorish Dua

    I have updated the code on one of my pages but and it is showing valid in console but still not coming up in SERP.

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      It’s totally up to Google whether they will show FAQs in the SERPs or not.

  2. Peter Smith Avatar
    Peter Smith

    Never knew about faq schema. Thanks, Istiak for helping out.

  3. Simon Avatar
    Simon

    Is there a quick way to convert previous FAQs from Yoast to Ultimate Blocks?

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      No dear, you’ll have to do it manually.

  4. Robin Mark Avatar
    Robin Mark

    FAQ schema is really helpful to boost SEO and increase CTR rate.

  5. Saurabh Avatar
    Saurabh

    What do i do if i dont want the FAQ in the form of an accordian. I want all questions and answers to be visible

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      Just disable the option ‘Collapsed’ in the ‘Content Toggle’ block. And it will show both questions and answers.

  6. Alena Mage Avatar
    Alena Mage

    It’s really awesome because the FAQ schema is much powerful than others.

  7. Ramakant Sharma Avatar
    Ramakant Sharma

    Superb FAQ Plugin… Thanks for sharing… Keep it up.

  8. Anurag Avatar
    Anurag

    Thank you for telling about the faq information how to add faq schema.
    Can i use this on multiple pages of my website?

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      Yes, you can use that on multiple pages.

  9. Aria Mathew Avatar
    Aria Mathew

    I have tried FAQ schema using rank math. The problem is that Google rich results shows that the schema are eligible for rich results. Also,I have indexed the page in search console. Yet, FAQ schema is not reflected in SERP. What to do next?. Looking forward to your reply.

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      It’s up to Google whether they will show the schema in SEPRs or not, even if you have the right schema on your post.

      1. Aria Mathew Avatar
        Aria Mathew

        FAQ schema is reflected in Google SERP. Thanks for the great tips!

        1. Istiak Rayhan Avatar
          Istiak Rayhan

          Glad I could help.

  10. Prisha Malhotra Avatar
    Prisha Malhotra

    Actually, I am working on my website very hard to get sharp results, but so far no improvement, but I have learned a lot from this page, and hope it will help us to grow.

    I am working for my client to improve in SERP results and Schema Markup is definitely gonna help me. I would like to ask one thing that these schema markups will help with Open Graph results as well. I Have Just Setup “All In One Schema Rich Snippets” Plugin on my website. But I have a doubt on how to make sure Google is picking up the correct aggregated reviews as in schema markup the reviews are hard coded.

    My quick questions are; how to make sure that the reviews are true for local business? How much time does it take to show up rich snippets for my search results? Anyways, thanks for sharing schema Markup will definitely help my business.

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      I’m not sure how to make sure reviews are true for local businesses. And it’s totally up to Google when they will show the rich snippets.

  11. Ordan Avatar
    Ordan

    I have added faq by using Yoast, and the block is appearing on the blog page too, weather I have only want it to show only in SERP (as it meant to be). Any Help ??

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      As per as I know, it’s not possible to hide the block. All I can suggest you to use our plugin Ultimate Blocks. You can hide your answer on Content Toggle.

      1. Ordan Avatar
        Ordan

        Ok Thanks, Istiak

  12. Darshan Tejani Avatar
    Darshan Tejani

    How do I use this plugin for Divi? I am not getting any options!

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      This plugin is only for new WordPress editor – Gutenberg.

    2. Matt Avatar
      Matt

      For Divi you can use this plugin – https://www.mrkwp.com/wp/faq-plugin/

      It is a paid plugin but works pretty good.

  13. Jayendra Sinh Rajput Avatar
    Jayendra Sinh Rajput

    Hello Ultimate Block Team,
    I got this error = Duplicate field “FAQPage”
    on this page https://technicaljayendra.com/smart-defrag-review.html and all other pages where I use ultimately block faq schema what should I do Now?

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      Hi Jayendra,

      It seems you’ve used separate content toggle block for each faq.

      It’s recommended to use all FAQs in a single content toggle block.

      You can easily do that by click on the plus (+) sign under each accordion. (Please see the attached screenshot).

      I hope it will solve the problem.

      Please feel free to reach out if you face any further issues.

      1. Nick Esposito Avatar
        Nick Esposito

        I noticed when using the ultimate block on my blog post, when I would click the (+) button under each accordion, it would create a new block and not keep all the FAQ within a single content block.

        Any help with that?

        1. Istiak Rayhan Avatar
          Istiak Rayhan

          I hope you’ve already got the answer from our Facebook group.

  14. Jeff Romero Avatar
    Jeff Romero

    Great post! Make sure you’re using JSON for your schema markup as Google tends to favor it. I used it on https://www.octivdigital.com/seo/sacramento-seo/ and it was indexed in results overnight.

    1. David Orozco Avatar
      David Orozco

      so thats why you use this comment box to promote your “SEO” service hahahahaha. Stupid old trick pal

      1. Jeff Romero Avatar
        Jeff Romero

        I’m showing a URL that this markup was used on, bud.

  15. Matthew R. Avatar
    Matthew R.

    I’m so annoyed.

    I’m working on adding FAQ Schema to my site here: https://www.adinfusion.com/philadelphia-seo/ I have added the faq within the body ( i took them out of an accordion widget because i thought maybe that was stopping it from working somehow…

    The markup was generated from the same tool you use in this post. I validated it with Google’s structured data testing tool…which shows it as FAQPage and 0 errors.

    But when I try and validate it on Search Console the card for FAQ does not appear… WTFFFF

    1. Istiak Rayhan Avatar
      Istiak Rayhan

      I’ve used the ‘Ultimate Blocks’ plugin on the post. I’ve just checked your page hasn’t found any accordion block.

      However, even if the Google’s Structured Data doesn’t show any error, it’s up to Google whether they will be showing the FAQs in Google SERPs or not.

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